While this feature is currently being beta tested with a handful of businesses, we expect it to be more widely available this year! Instagram Business Profile vs. This is another issue that Instagram has attempted to address with the creator profile.Ĭreator profiles are also gaining access to Instagram’s highly coveted checkout feature! According to a Glossy article, influencers that have partnered with brands on paid Instagram posts are now able to tag Checkout-enabled products in their own feeds. Instagram influencers are bombarded with DMs, ranging from “where’d you buy that top?” to collaboration requests, and more.Īs you can imagine, this can be really overwhelming for influencers with hundreds of thousands of followers - how do you manage all of those messages?!
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Need to share your stats with others? Generate accurate analytics so you can report out to brands and collaborators on individual campaigns and posts, and your account as a whole.Īnd the good news - Analytics are available on all Later plans, including our free plan! Instagram Creator Profile Feature #2: Simplified Messaging And, discover top-performing posts and identify what’s resonating with your audience. Influencers and creators can now review detailed analytics, including follower growth, impressions, and reach, from the last 3 months. ICYMI: Creator Profiles can now access Later’s Instagram Analytics. Keep in mind that C**reator Studio only collects insights from the past 7 days and only at an account level**, whereas other Instagram analytics platforms give you up to 3 months’ worth of data. Previously, influencers looked outside the Instagram app for follow/unfollow data, until Instagram’s API changes disabled many third-party apps.
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